Digital Industrial Marketing B2B
Commercial teams in industrial markets have been challenged to strengthen their competencies, both in their face-to-face and digital management, and companies have had to adapt and integrate digital activities into their strategy to enhance their visibility in new communication channels.
The challenge is to adapt quickly and integrate into the corporate strategy a digital marketing plan that allows maintaining proximity with customers, users, and stakeholders, increasing visibility and the possibility of new business.
There are many tools, but knowing which ones to use will depend on your company and what you want to achieve. At ASCORP we can guide you on that path… Welcome on board!
HOW DO WE WORK?
Program for the development of an industrial digital marketing plan
We begin with the design of a plan starting with a detailed analysis of the digital environment of our industrial client, its direct competition and potential customers.
We set together the objectives, indicators, action plan and resources needed for its implementation.
We implement all the actions defined in the design stage.
It is time to be visible to potential industrial customers by generating relevant content available in the defined digital channels.
At this stage we evaluate the fulfillment of the objectives set for the implementation of the digital marketing plan.
We transform data into information and information into knowledge for decision making.
Digital tools
Digital strategy design
Integration of all digital media to maintain a unified marketing strategy.
Analytics and optimization
Data analysis, database cleansing, reporting and report creation. Fundamental for the maintenance or redirection of your digital strategy.
Facebook and Instagram Ads
Audience creation, campaigns, ads, sales funnels, integrations and optimization of your Facebook strategy.
LinkedIn Ads
Oriented to the B2B market. Definition and implementation of a strategy to reach the corporate market.
Web Development
Web and e-commerce training and development according to user requirements and available platforms.
Google Ads
We develop your strategy to position yourself in Google and increase the probability of successful conversion of your ads.
E-Mail Marketing
Development of E-Mail marketing campaigns oriented exclusively to your customer segments.
Market research
Before starting any campaign!! the most important thing is to define and characterize your audience. Study the consumer, competitor, supplier and distributor market.
SEO
Development of E-Mail marketing campaigns oriented exclusively to your customer segments.
Content Marketing
Development of E-Mail marketing campaigns oriented exclusively to your customer segments.
Copywriting
Desarrollo de campañas de E-Mail marketing orientado exclusivamente a los segmentos de tus clientes
Planes de mantenimiento
Silver
- 01 Redacción articulos técnico-comercial para blog con estructura SEO
- 01 Red profesional/social administradas
- 08 Publicaciones orgánicas por red administrada
- El primer mes | Actualización de perfil empresa por red administrada
- 01 Campaña de Email Marketing
- 01 Campaña de pago en redes profesionales y/o sociales
- NO | Respuesta a mensajes y comentarios de las publicaciones
- NO | Dashboard de actividad y medición resultados
Gold
- 01 Redacción artículos técnico-comercial para blog con estructura SEO
- 01 Red profesional/social administradas
- 12 Publicaciones orgánicas por red administrada
- Cada dos meses | Actualización de perfil empresa por red administrada
- 01 Campaña de Email Marketing
- 02 Campañas de pago en redes profesionales y/o sociales
- NO | Respuesta a mensajes y comentarios de las publicaciones
- SÍ | Dashboard de actividad y medición resultados
Platinum
- 02 Redacciones artículos técnico-comercial para blog con estructura SEO
- 02 Redes profesionales/sociales administradas
- 20 Publicaciones orgánicas por red administrada
- Mensual | Actualización de perfil empresa por red administrada
- 02 Campañas de Email Marketing
- 02 Campañas de pago en redes profesionales y/o sociales
- SÍ | Respuesta a mensajes y comentarios de las publicaciones
- SÍ | Dashboard de actividad y medición resultados